Ali Bahbahani and Partners

The Power of a Strong Digital Customer Experience: Elevating Corporate Image and Brand Identity

Elevating Corporate Image and Brand Identity

In today’s digital-first world, a robust online presence is not just beneficial, it is essential. A well-crafted digital customer experience can elevate your brand, foster deep customer loyalty, and drive sustainable business growth. 73% of consumers point to customer experience as an important factor in their purchasing decisions. Creating a positive digital experience on social […]

The Rise of Micro-Moments: How to Capture Consumer Attention in Seconds

In today’s hyper-connected landscape, consumer behavior in Kuwait is increasingly shaped by micro-moments. Those are brief but decisive points in time when people turn to a device (primarily their smartphone) to address an immediate need. Whether it’s to learn, go, do, buy, or eat, the brand that meets these needs quickly and accurately often wins […]

Khaleeji Zain Post-Tournament Analysis: The 26th Gulf Cup’s Long-Term Impact on Kuwait

Following our earlier coverage of the 26th Arabian Gulf Cup (Khaleeji Zain 26), new data and insights have emerged that further illuminate the tournament’s broader influence on Kuwait’s economy. The event had an effect on the cultural landscape and global image of Kuwait. Report from EXCPR and official tournament sources have been released and this […]

British Airways: A Premium Airline in Need of a Customer-Centric Transformation

A Premium Airline in Need of a Customer-Centric Transformation

As a seasoned traveler and hospitality professional, I’ve had the privilege of experiencing a myriad of airlines, each offering its own unique blend of service and comfort. British Airways (BA), with its rich heritage and global reputation as a premium carrier, has always held a special place in the aviation world. However, recent experiences have […]

The Race for Car Connectivity: How Tech Giants Are Transforming the Automotive World

“Your next car won’t just drive you, it’ll know you better than your smartphone does.”This once-futuristic idea is now on the verge of becoming reality as tech powerhouses like Tesla, Apple, Google, and Huawei battle for dominance in the connected car revolution. Having spent 12 years at Ali Alghanim and Sons in Kuwait, I’ve seen […]

Ritz-Carlton St. Thomas Review: Caribbean Luxury with Room for Improvement

Ritz-Carlton St. Thomas Review: Caribbean Luxury with Room for Improvement

In May 2024, I set my sights on a much anticipated journey to the Caribbean, eager to explore the region’s renowned hospitality and natural beauty. My itinerary included both the British Virgin Islands (BVI) and the U.S. Virgin Islands (USVI), with a three-night stay at the Ritz-Carlton St. Thomas, often celebrated as the island’s premier […]

The Essence of Luxury Experience (LX): Elevating Customer Engagement to Unprecedented Heights

Elevating Customer Engagement to Unprecedented Heights

In today’s fast-paced world, consumers seek more than just products or services, they crave experiences that resonate on a personal and emotional level. Luxury Experience (LX) represents the pinnacle of customer engagement. It transforms interactions into highly personalized and aspirational journeys. LX is not merely about exclusivity. It is about crafting unique moments that evoke […]

From Empty Tables to Cultural Hubs: How Kuwaiti Hotels Can Win the Hearts of Locals

Introduction: A Personal Glimpse into Untapped Potential Not long ago, I dined at Ricardo, the storied Italian restaurant inside the St Regis Kuwait. Though renowned for its culinary finesse, the dining room was conspicuously quiet, no local patrons savouring the atmosphere or forging new memories. Another afternoon, I visited the Grand Hyatt near 360 Mall, […]

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